Sony Pictures Entertainment’s (SPE) RIDEVU is set to make its debut in VinFast electric vehicles (EVs) this summer, introducing a unique in-car platform tailored for seamless integration into vehicle infotainment systems.
Under the agreement between SPE and VinFast, new vehicle buyers will have the opportunity to access a wide selection of Sony Pictures’ feature films and series.
RIDEVU will be seamlessly integrated into VinFast vehicles and will receive over-the-air updates to ensure continuous improvement and delivery of new features.
VinFast customers will have the option to include RIDEVU as part of their VinFast Online Premium package, enhancing their overall driving experience.
RIDEVU will grant consumers the freedom to purchase or rent from an extensive collection of premium content from Sony Pictures’ library, providing on-demand streaming at their convenience.
The platform will offer a variety of titles available for purchase or rent, including popular films like Spider-Man™: No Way Home, Bullet Train, Uncharted, and Venom: Let There Be Carnage. The content selection may vary over time.
SPE, a subsidiary of Tokyo-based Sony Group Corporation, remains dedicated to delivering unrivaled entertainment experiences that seamlessly merge with the latest advancements in technology.
Pete Wood, SVP of Digital Sales and Distribution at SPE, explains, “At SPE, our commitment lies in creating unparalleled entertainment experiences that flawlessly integrate cutting-edge technology. RIDEVU exemplifies this commitment, providing consumers with the ability to stream their favorite content on the go, elevating the in-vehicle entertainment experience and making it accessible from anywhere during their journeys. With cars now equipped with the power and connectivity of modern computers, the potential for in-vehicle entertainment and services is virtually limitless.”
Wood further adds, “As we enter an era of electric and autonomous vehicles, SPE is thrilled to collaborate with automakers to develop new and innovative consumer services that will revolutionize the entertainment landscape.”
VinFast, known for its extensive lineup of electric SUVs, e-scooters, and e-buses, currently operates in Vietnam, the United States, and has plans to expand into Europe in the near future.