Italian luxury sports car manufacturer, Ferrari, recently outlined an electrification strategy with 40% full-electric vehicles and 40% hybrid models by 2030.
Benedetto Vigna, CEO of Ferrari, confirmed that the manufacturer’s first electric car with the Prancing Horse logo will be launched in 2025, with the first deliveries to be made in 2025.
For now, there are only four Ferrari models, or 20% of the lineup, that use a hybrid configuration. The first hybrid model from Ferrari was the limited edition La Ferrari, which was launched in 2013, using Formula 1 technology.
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Vigna, a former technology entrepreneur who joined Ferrari as CEO last year, said the electrification strategy was “very relevant”.
“Not only required by emission regulations, but most importantly, we believe that we can use electric engines to improve the performance of our cars, as we have done with our Ferrari hybrids,” said Vigna.
As Ferrari expands its model range, the car company based in the northern Italian city of Maranello said it would also unveil their first SUV, the long-awaited Purosangue in September. The Purosangue is planned to represent no more than 20% of the vehicles that Ferrari produces during its production cycle.
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In all, Ferrari plans to launch 15 new models from 2023 to 2026, including a new high-performance supercar.
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