Workhorse Group Inc. has launched a limited-time price reduction programme for its W56 electric step van, offering discounts of up to $61,000 as commercial fleets face rising fuel costs.
The promotion runs from April 1 through September 30, 2026. Under the revised pricing, the 210 kWh W56 starts at $196,000 for the standard wheelbase version and $204,000 for the extended configuration.
The company said the price cuts are supported by reduced production costs following its December 2025 merger with Motiv Electric Trucks, allowing it to pass on efficiencies to customers.
Workhorse said the W56 platform can deliver operating cost savings of up to 64% compared with internal combustion engine vehicles, as fleet operators seek more stable cost structures amid fuel price volatility.
The W56 features a 210 kWh battery and a composite body produced at the company’s facility in Union City, Indiana. The standard 178-inch wheelbase offers 1,000 cubic feet of cargo space with a payload capacity of 10,000 pounds, while the extended 208-inch version provides 1,200 cubic feet and a 9,000-pound payload.
A smaller 140 kWh variant is also available, offering an estimated range of 100 miles and a starting price of $169,000. Buyers may qualify for additional incentives, including up to $80,000 under California’s HVIP programme and up to $100,000 through Washington state’s WAZIP scheme.
Rising fuel prices, which have exceeded $4 per gallon in some regions, are increasing pressure on logistics operators. Workhorse said its pricing initiative is designed to help fleets manage costs while transitioning to electric vehicles.
Chief Executive Scott Griffith said reducing upfront costs directly addresses the “hammering” of route economics caused by elevated oil prices, adding that the company aims to leverage its production scale and more than 20 million miles of fleet experience to support electrification.