Kia has officially revealed the design of the PV5, its first dedicated Purpose-Built Vehicle (PBV), marking a significant shift in the automaker’s approach to light commercial vehicles. The PV5, which will be available in both passenger and cargo variants, is designed to offer enhanced flexibility for various mobility and business needs. The South Korean automaker plans to showcase the model, along with additional conversion options, at Kia EV Day 2025 later this month.
Kia’s PBV strategy diverges from the conventional industry approach of adapting electric versions from existing internal combustion engine models. Instead, the PV5 is built on a dedicated electric platform with an integrated software ecosystem designed to optimize fleet operations and vehicle efficiency.
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The company first previewed this direction through the Concept PV5 and Concept PV7, which were showcased at the IAA Transportation event last year. Unlike traditional vans, Kia’s PBVs feature a distinctive design language, emphasizing aerodynamics and functionality.
While the production version of the PV5 remains largely true to the original concept, certain design elements have been refined for practicality. The vehicle retains its closed front grille and elongated daytime running lights but integrates a short bonnet housing sensors and a centrally positioned Kia logo.
Some futuristic elements from the concept model, such as exterior camera mirrors, have been replaced with conventional mirrors positioned further back. Additionally, flush-integrated door handles have given way to more traditional bow handles, likely for cost and durability reasons. The rear design also follows the segment’s standard, featuring vertical taillights instead of the extended wrap-around lights seen on Kia’s passenger EVs like the EV3 and EV9.
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Despite these adaptations, the PV5 remains highly functional for commercial applications. Its boxy profile is designed to maximize interior space, catering to both cargo and passenger transport needs. Kia will offer multiple body configurations to serve a range of industries, including logistics, ride-hailing, and specialized transport. The passenger version of the PV5 features a one-piece upward-opening tailgate, whereas the cargo variant has a two-wing rear door for easier loading and unloading. Kia previously showcased a high-roof version as a concept, hinting at future modular expansion options.
Technical details regarding the PV5’s drivetrain and battery capacity remain undisclosed. Light electric commercial vehicles typically employ smaller battery packs to reduce costs while ensuring sufficient range for urban and last-mile delivery applications. However, such configurations may be less practical for long-distance operations or businesses requiring higher energy demands for heavy loads or towing. Kia is expected to reveal full specifications, including range and performance figures, at Kia EV Day 2025.
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“While the PV5 is offered in three different body styles to provide innovative solutions for a diverse range of customer needs, they all embody the same consistent design values inspired by Kia’s design philosophy, ‘Opposites United,’” said Karim Habib, Head of Kia Global Design. “Each model confidently expresses a solid, bold, futuristic character and a highly capable attitude.”
Kia’s unveiling of the PV5 signals its long-term commitment to the PBV market, a segment poised to grow amid increasing demand for electric commercial vehicles. With its dedicated platform and modular approach, the PV5 aims to provide a scalable solution that integrates seamlessly into fleet operations while offering a balance of efficiency and practicality. More details on Kia’s broader PBV strategy are expected to emerge as the company continues to develop its lineup of specialized electric vehicles.