Hyundai has released a teaser video for an upcoming electric SUV set to debut in China, sparking speculation that the new model could be launched as the Ioniq 4. The move signals Hyundaiās intensified efforts to regain ground in the worldās largest electric vehicle market, where domestic players like BYD continue to dominate.
The new electric SUV, currently referred to internally as āOE,ā was first glimpsed last month through official spy photos shared by Beijing Hyundai. Despite the camouflage, the model appears to feature a front light bar, slim LED headlights, and a closed-off grilleādesign cues that suggest a connection to Hyundaiās Ioniq lineup.
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In a new teaser video released this week, the vehicle is shown maneuvering across snow-covered terrain, highlighting features such as real-time torque control, high-speed cornering, and body control during slalom-like movements. āA wave of high-end operations,ā the company captions in the video, appears to signal the SUV’s performance-oriented credentials.
The Korean Car Blog reported that the SUV’s internal code āOEā aligns with Hyundaiās Ioniq naming convention, in which EV models carry an āEā in their development code, adding weight to speculation that the upcoming model could be introduced as the Ioniq 4.
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āBeijing Hyundai will release more information on April 16, with the electric SUV set to āchallenge the limit of driving performance,āā the company said in the teaser announcement.
Hyundai opened its first overseas R&D center in China last year to develop EVs tailored to local preferences. The forthcoming SUV will be the first in a series of four new energy vehicles planned for release in China, including electric and extended-range electric models.
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