BYD is set to launch updated versions of its Han sedan and Tang SUV, the flagship models of its Dynasty lineup, in just three days, intensifying the price war in the mid-to-high-end electric vehicle (EV) market.
The unveiling event for the Glory Edition models of the Han and Tang will kick off at 3 pm Beijing time on February 28, as announced by BYD today on Weibo.
According to BYD’s poster, the models will feature new white, purple, and blue exterior options, hinting that they will be priced lower than their gasoline counterparts.
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This move follows BYD’s first refresh to its main models a year ago, with the introduction of the “Champion Editions,” priced at the same level as their fuel counterparts.
The Champion Edition of the Han and Tang was launched on March 17, 2023, with the starting price of the Han reduced by RMB 10,000 ($1,390) to RMB 209,800. While the price of the Tang’s entry-level model remained unchanged, the prices of the higher-end variants were significantly reduced.
Both the Han and Tang are available in all-electric EV versions and hybrid DM versions, with the latter including the more fuel-economy-oriented DM-i version and the more performance-oriented DM-p version.
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The Han EV Champion Edition is currently offered in five versions with starting prices ranging from RMB 209,800 to RMB 299,800. Additionally, the Han EV is available in a limited green edition, a single-option model priced at RMB 331,800.
The Han DM-i Champion Edition comes in six versions with starting prices ranging from RMB 189,800 to RMB 249,800, while the hybrid Han also includes the DM-p Warrior Edition, available in one option only, priced at RMB 289,800.
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The Tang EV Champion Edition offers three versions with starting prices from RMB 249,800 to RMB 299,800. The Tang DM-i Champion Edition provides four versions with starting prices ranging from RMB 209,800 to RMB 249,800. Additionally, the Tang DM-p Champion Edition has two options priced at RMB 269,800 and RMB 289,800, with the DM-p Warrior Edition available for RMB 309,800.
