Zeekr, the premium electric vehicle (EV) brand under Geely Holding Group, will present three models at the Consumer Electronics Show (CES) 2025 in Las Vegas, marking its third consecutive participation in the event. The Zeekr 001 FR, Zeekr 009 Grand, and Zeekr Mix will be displayed at the world’s largest consumer electronics and ICT trade show, which runs from January 7 to January 10.
The company will also hold a press conference and panel discussion on January 6 and 7 to share insights into its technological developments and global expansion plans. The models on display represent key products in Zeekr’s lineup, featuring a mix of performance, luxury, and affordability.
The Zeekr 001 FR, launched in October 2023, is a high-performance version of the Zeekr 001. Priced at RMB 769,000 ($105,100), it offers 1,300 horsepower and accelerates from 0 to 100 km/h in 2.02 seconds. The Zeekr 009 Grand, a four-seater luxury MPV, was introduced in April 2024 with a starting price of RMB 789,000 ($107,900). The Zeekr Mix, launched in October 2024, is positioned as an affordable family vehicle with a starting price of RMB 279,900 ($38,200), offering a design similar to that of an MPV.
Zeekr’s participation in CES 2025 underscores the company’s efforts to expand its presence in international markets. The brand views the event as an opportunity to showcase its EV technologies and share its global strategy. Zeekr has previously used CES to highlight its partnerships and innovations, including collaborations with Waymo and Intel.
With its presence at CES 2025, Zeekr aims to strengthen its position in the global EV market by demonstrating its approach to automotive technology and market expansion.