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Tesla’s UK division reported a steep drop in revenue and profits for the 2024 financial year, as weaker car sales and a sharp decline in energy earnings weighed on results. Despite the slowdown, the company paid a dividend to its U.S. parent and is preparing to expand into Britain’s electricity market.

According to filings with Companies House, revenue at the Manchester-based unit fell to £1.94 billion in 2024 from £2.47 billion a year earlier. Pre-tax profit dropped to £19.4 million from £32 million. Sales volumes slightly exceeded last year’s levels, but the company said product mix and incentive programs hit revenue.

Automotive sales fell from £1.9 billion to £1.6 billion, while income from energy generation and storage slid to £135.6 million from £336.3 million. Even with the weaker performance, Tesla UK issued a £67 million dividend to its U.S. parent. The wider group also faced pressure, reporting net income of $2.3 billion (£1.83 billion), down more than 70%, though global sales edged up to $97.7 billion.

There are signs of resilience in Britain’s EV market. Data from the Society of Motor Manufacturers and Traders (SMMT) showed Tesla’s UK sales in August 2025 rose 7.63% year-on-year, supported by broader adoption of electric cars despite an overall market decline.

Looking ahead, Tesla has applied for a license to supply electricity to UK homes and businesses, paving the way for a new retail energy unit that may launch as early as next year. Separately, CEO Elon Musk attracted headlines after the company’s board proposed a potential $1 trillion (£820 billion) pay package tied to future growth targets.

Source: UK Government Company Information ServiceCity AM

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James Bryant is an EV journalist at EVMagz.com, covering global developments in electric vehicle technology, battery innovation, charging infrastructure, and clean mobility policy across major markets. He holds a degree in Journalism and Digital Media and, outside of work, enjoys early-morning swimming, building custom mechanical keyboards, and exploring independent electric motorcycle projects.

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