Octopus Energy has launched what it calls the UK’s first ‘unlimited’ electric vehicle charging subscription, offering EV owners the ability to charge their cars for £30 per month during scheduled hours. The new plan, named the Intelligent Drive Pack, is designed for home customers with standard Fixed or Flexible tariffs, and will rely on smart charging to optimize costs and energy use.
Available as a bolt-on service, the subscription requires a smart meter and compatible hardware — from among 280 supported EV models and home chargers. Customers will be able to select a desired “ready by” time between 4am and 11am, with Octopus’ system automatically scheduling charging overnight to ensure the vehicle is ready by the specified time.
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Charging outside of the designated hours is still possible through a ‘boost’ function in the app, which initiates charging at the customer’s standard home energy rate. Despite being described as “unlimited,” this setup means the flat fee applies only to scheduled charging windows.
“You can’t even get a nice meal out at a restaurant for £30 anymore – but you can get a whole month’s worth of driving,” said Rebecca Dibb-Simkin, Chief Product Officer at Octopus Energy. “Intelligent Drive Pack is a completely new way to save – perfect for drivers who want predictability, flexibility and great value rolled into one.”
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Octopus estimates subscribers will spend about 60% less on monthly energy costs compared to conventional internal combustion engine drivers. The subscription is being introduced alongside the company’s existing Intelligent Octopus Go tariff, which offers EV charging rates of £0.07 per kWh and six hours of reduced energy rates for the household.
While currently limited to the UK, the company’s broader EV charging services are already available in markets including France, Germany, Italy, Spain, New Zealand, and the United States, suggesting the new subscription model could eventually expand internationally.
