American Honda is gearing up for a dynamic year with a series of product launches and updates. The automaker's agenda includes introducing a smaller SUV model for Acura, refreshing powertrain options for the Honda Civic and CR-V, and updating existing models such as the Acura MDX and RDX.
To generate anticipation for the upcoming year, Honda has released initial images of its 2025 Civic hybrid, set to be offered for both the sedan and hatchback. Projected to constitute around 40 percent of Civic sales, the hybrid will feature a 2.0-liter Atkinson-cycle four-cylinder engine paired with a two-motor hybrid system, following the footsteps of the Accord and CR-V hybrids.
The provided images not only offer a glimpse of the new powertrain but also showcase styling updates that will be integrated across all Civic models for the 2025 model year. Honda assures that the refreshed vehicle will come with enhanced features and improvements.
Additionally, 2024 marks the commencement of sales for the all-electric Prologue SUV. Honda plans an initial launch in ZEV states, including California, with a subsequent nationwide rollout. The company also aims to introduce the hydrogen-powered CR-V FCEV, the first North American production vehicle combining a plug-in feature with fuel cell technology.
Acura, under the Honda umbrella, will contribute to the electrified lineup with the all-electric ZDX SUV, available for order starting February, exclusively through the brand's online showroom. A new sub-compact SUV, positioned alongside the Integra, is also in the works, resembling Honda's HR-V in size.
Updates are on the horizon for Acura's best-selling MDX, featuring styling changes, an advanced Bang & Olufsen sound system, integrated Google tech interface, and improved driver assistance systems. The MDX will transition to a touchscreen-only infotainment system, moving away from the touchpad interface. Acura also plans to enhance the appeal and functionality of the RDX with a forthcoming refresh.
American Honda anticipates a 10 to 15 percent growth in sales for 2024, driven by these portfolio updates. The introduction of new powertrain options aligns with the automaker's goal of achieving a zero-emissions lineup by 2040.
Mamadou Diallo, American Honda's senior VP of sales, stated, “This year we will continue to capitalize on hybrid models and light trucks as we begin sales of our first high volume BEV models. Along with a continued investment in our ICE products, we are anticipating increased annual sales for both Honda and Acura in 2024.”