Honda is offering new Labor Day discounts on its electric models, including the Prologue SUV and the Acura ZDX, as the automaker seeks to build on strong sales momentum in the United States.
The Prologue, launched in March 2024, has become one of the country’s top-selling electric SUVs, ranking second in the second half of last year behind Tesla’s Model Y. In July 2025, it outsold rivals such as Ford Motor’s Mustang Mach-E and Hyundai’s Ioniq 5.
Honda is offering 24-month leases on the 2025 Prologue starting at $159 per month with $1,099 due at signing, including a $3,500 conquest or loyalty bonus. The deal, which is regional but available in most US states, runs through September 30 and includes the $7,500 federal EV tax credit, which is due to expire at the end of the month.
The company is also offering a “One Pay Lease” program in California and other zero-emission vehicle states, allowing customers to pay the full $4,800 lease amount upfront for a 24-month term, averaging around $200 per month. This promotion ends on September 2.
Acura, Honda’s luxury brand, is also extending incentives on its ZDX model, which has outpaced Cadillac’s Lyriq in sales during the first half of 2025. Lease offers start at $299 per month for 36 months with $4,699 due at signing, supported by more than $30,000 in lease cash incentives. The program, available in California and other ZEV states, ends September 2. Acura is also offering 0% APR financing on the 2024 ZDX until the same date.
