BMW Group said electric vehicles accounted for around one-quarter of its total car deliveries in Europe last year, highlighting the region’s role as the company’s most advanced market for electrification.
The automaker said fully electric vehicles made up 25% of European sales in 2025 when deliveries from MINI and Rolls-Royce were included. By comparison, the global share of battery-electric vehicles across the group stood at about 18%.
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When plug-in hybrid models were added, electrified vehicles represented more than 40% of BMW Group’s European deliveries. The company said this sales mix leaves it confident of meeting the European Union’s 2025 fleet-wide CO₂ emissions targets.
BMW and MINI deliveries in Europe rose 7.3% year on year to 1,016,360 vehicles in 2025, the company said. In Germany, its largest single market, deliveries increased 8.7% to 290,742 units. The group is preparing for further product changes in 2026 with the rollout of its Neue Klasse platform, starting with deliveries of the new iX3 in March.
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The company has reiterated plans to launch the next-generation 3 Series and X5 this year, both with plug-in hybrid options, alongside fully electric versions to be marketed as the i3 and iX5. BMW is also expected to retain plug-in hybrid variants in its refreshed 7 Series lineup, alongside the all-electric i7.
Looking further ahead, BMW Group has said it aims for half of its global sales to come from vehicles without combustion engines by 2030. While the company continues to invest heavily in electrification, it has also maintained that internal combustion engines will remain part of its portfolio for the foreseeable future, as European regulations allow new gasoline-powered cars beyond 2035 under stricter emissions limits.