Luxeed, the premium new energy vehicle (NEV) brand jointly developed by Chery and Harmony Intelligent Mobility Alliance (HIMA), announced that cumulative deliveries of its R7 coupe SUV have exceeded 100,000 units since its market debut on August 25, 2025.
Priced between 249,800 yuan and 309,800 yuan, the R7 is available in three trims — Max, Max+, and Ultra. The vehicle adopts Luxeed’s OneBox design language, combining aerodynamic efficiency with an elegant, sporty appearance.
See also: Chery Launches Luxeed R7 Max RWD and Ultra AWD as New Extended-Range Electric Vehicles
Exterior features include color options such as Aurora Green, blacked-out badges, and a panoramic 2.1-square-meter sunroof with an electric sunshade providing full physical coverage.
Inside, the R7 is equipped with a Roland Purple interior and a 16.1-inch 3K central display. Comfort features include dual zero-gravity seats with 18-way adjustment, ventilation, heating, and massage functionality. A 21-speaker HUAWEI SOUND system delivers a total output of 2,080 W, providing immersive audio throughout the cabin.
See also: Luxeed R7 Specifications: Everything You Should Know
The R7 incorporates 36 sensors, including a high-precision solid-state LiDAR, six exterior microphones, and a distributed 4D millimeter-wave radar matrix, enabling advanced environmental perception in challenging weather conditions. The SUV also supports both in-vehicle and exterior voice interaction, enhancing driver convenience and safety.