Voi Technology has launched its e-bike sharing service in Paris after winning a city tender, deploying a fleet of 6,000 shared e-bikes across the French capital since the start of October. The rollout marks the beginning of a four-year contract and represents Voi’s largest order in France to date.
The Swedish company introduced a launch rate of €0.25 per minute with no unlock fee, positioning itself as a more affordable option compared to competitors that typically charge around €1 to start a ride. The company has not yet disclosed how long the introductory offer will remain in effect.
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“Voi is honored to support Paris’ unique cycling ambition. This contract is the most important in our history in France and one of the most strategic in Europe,” said Thibaut Chevalier, Country Manager of Voi Technology France. “We want to be the operator for the many, with affordable pricing, constant innovation, tailored services, and full respect for public space.”
Alongside the launch, Voi announced a partnership with French software company eBikeLabs to develop technologies aimed at improving ride quality, safety, and energy efficiency. The collaboration focuses on three main areas: enhancing ride smoothness and control, extending e-bike range through optimized energy use, and generating data-driven insights to reduce operational costs and environmental impact.
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“Partnering with eBikeLabs allows us to explore how next-generation motor intelligence can make our e-bikes even more efficient and enjoyable to ride,” said Amit Sikka, Head of IoT and Vehicle Software at Voi. “Improving autonomy and ride comfort directly supports our sustainability and user-experience goals.”
Voi’s Paris fleet will consist exclusively of e-bikes, following the city’s decision to ban shared e-scooters in September 2023. While private e-scooters remain permitted, the ban prompted shared mobility operators to pivot toward bicycles and other electric micromobility options.
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The launch reinforces Paris’ broader efforts to expand its cycling infrastructure and promote sustainable urban transport, aligning with the city’s long-term goal to reduce reliance on private vehicles and encourage cleaner mobility alternatives.