Zeekr’s Chief Marketing Officer Hints at Imminent Launch of Zeekr Mix MPV

Credit: Zeekr

Zeekr’s Chief Marketing Officer, Guan Haitao, has hinted that the highly-anticipated Zeekr Mix electric MPV will soon debut in the Chinese market, potentially as early as October 2024. This new family-oriented vehicle is expected to contribute to Zeekr’s ambitious sales target of 230,000 units for 2024.

Guan shared several official images of the Zeekr Mix on Weibo, China’s popular social media platform, while engaging followers with the question of where the car should be launched. He further commented, “Yes, Mix is finally coming,” indicating that the MPV’s market release is imminent.

Credit: Zeekr

The Zeekr Mix is built on the brand’s SEA platform and was initially revealed as the Zeekr M-Vision concept car. It received approval for a sales license in March 2024, and although promotions began soon after, the car has not yet been officially launched.

The Mix, with dimensions of 4,668 mm in length, 1,995 mm in width, and 1,755 mm in height, offers a spacious interior with five- and six-seat configurations. Its exterior features include a distinctive Zeekr Stargate interactive light strip made of 1,711 LEDs and sliding doors for ease of access.

Credit: Zeekr

The MPV is equipped with a rear-mounted electric motor producing 310 kW (415 hp), powered by a 77 kWh NMC battery pack, offering a range of up to 556 km on the CLTC cycle. Zeekr hopes that the Mix will attract families and could potentially be integrated into taxi fleets, providing a boost to its sales volume.

Zeekr reported sales of 21,333 vehicles in September 2024, with total deliveries for the year reaching 142,873 units—an 81% increase over the previous year.

Credit: Zeekr

Source: Carnewschina 

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