In a report by the China Passenger Car Association (CPCA), Tesla’s recent performance in the Chinese electric vehicle (EV) market has shown both significant growth and a notable decrease in comparison to previous months.
Data from the CPCA indicates that Tesla delivered a total of 31,423 vehicles in China during the month of July. This marks a remarkable year-on-year increase of 271.39 percent. However, when compared to June’s figure of 74,212, the July delivery number experiences a notable 57.66 percent decline.
Tesla’s production hub in Shanghai exhibited impressive results, exporting 32,862 vehicles in July, representing a 66.34 percent year-on-year surge. This figure also represents a month-on-month rise of 68.80 percent compared to June.
See also: BYD Extends Lead Over Tesla in China’s EV Market as Sales Surge in July
The operational pattern of Tesla’s Shanghai facility sheds light on its production strategy. The plant focuses on manufacturing vehicles for export during the first half of each quarter, while catering to the local market’s demands in the latter half. This approach was previously outlined by the company.
A more recent release by the CPCA, dated August 3, unveils comprehensive sales data for Tesla’s China-made vehicles in July. This data encompasses both exported units and vehicles delivered within China. The numbers indicate that the July performance constitutes the lowest point in the year, with a total of 64,285 units sold.
Breaking down the figures, the Model 3 accounted for 20,324 sales, while the Model Y witnessed 43,961 units sold during July, as detailed by the CPCA’s data.
Comparing the overall EV market landscape in China for July, the retail sales of new energy vehicles (NEVs) amounted to 641,000 units. This encompassed 421,000 battery electric vehicles (BEVs) and 220,000 plug-in hybrids (PHEVs), according to CPCA records.
Tesla’s portion of the Chinese NEV market in July stood at 4.9 percent, showing a decline from June’s 11.16 percent. Nevertheless, this figure portrays an ascent from the 1.74 percent reported for the same period last year.
See also: Surging Demand: Chinese Electric Vehicle Makers Achieve Record Sales in Domestic Market
In the specific BEV market segment, Tesla commanded a market share of 7.46 percent for July. This demonstrates a decrease from June’s 16.53 percent, while showcasing growth compared to the 2.34 percent from the previous year.
As the Chinese EV market continues to witness evolving dynamics, Tesla’s performance in July underscores the intricate balance between fluctuating market demand, production strategies, and competitive landscape.
