Tesla maintained its dominant position in the U.S. electric vehicle (EV) market in 2024, despite a drop in overall sales. According to Cox Automotive data, Teslaâs U.S. sales decreased by over 37,000 units compared to the previous year, but the company still secured a commanding share of the market with an estimated 633,000 units sold.
The Model Y crossover and Model 3 sedan were the key contributors to Tesla’s success, together accounting for over 40% of all electric vehicles sold in the U.S. in 2024.
Despite facing challenges such as its premium price and a limited-edition “Foundation Series” run for most of the year, Teslaâs Cybertruck made an impressive entry, becoming the fifth best-selling EV in the country.
Total EV sales in the U.S. reached a new high of 1.3 million in 2024, marking a 7.3% increase from the previous year. As a result, electric vehicles accounted for 8.1% of all vehicle sales in the U.S., up from 7.8% in 2023.
Tesla’s competitors are gaining ground, with General Motors and Ford securing second and third positions with 114,432 and 97,865 EVs sold, respectively.
Cox Automotive predicts that the U.S. EV market will continue to grow in 2025, with another record-breaking year ahead. Teslaâs future market share will likely depend on the continued success of its Model Y and Model 3, as it remains a significant player in the U.S. EV sector.