In a remarkable feat, Tesla has secured its position as the leading car manufacturer in Norway for the third consecutive year in 2023, further widening its gap with competitors. This achievement comes amid an ongoing conflict between the U.S. electric vehicle giant and powerful labor unions in the Nordic region.
Recent registration data reveals that nearly five out of six new cars sold in Norway last year were exclusively powered by batteries. Tesla’s market share has surged, reaching 20.0%, up from 12.2% in 2022. This impressive growth solidifies the company’s dominance in the Norwegian automotive market.
The overall market for new electric vehicles in Norway experienced an uptick, with a notable increase from 79.3% in 2022 to 82.4% in 2023, as reported by the Norwegian Road Federation (OFV).
Norway, with its ambitious goal to become the first nation to cease the sale of petrol and diesel cars by 2025, continues to incentivize electric vehicle adoption. Fully electric vehicles enjoy exemptions from various taxes imposed on their internal combustion engine counterparts, although some levies were introduced in 2023.
Despite the ongoing tensions with labor unions, Tesla’s resilience and the broader trend towards electric vehicles reflect a significant shift in Norway’s automotive landscape. The nation’s dedication to a sustainable future is evident in the increasing prevalence of battery-powered vehicles on its roads.
