Nissan’s newly launched electric sedan, the N7, has received more than 10,000 orders within 18 days of its debut, according to a statement by its Chinese joint venture, Dongfeng-Nissan. The company described it as the fastest-selling electric vehicle among joint venture brands in the country.
Unveiled on April 28, the N7 began customer deliveries on May 16. It is the first dedicated electric vehicle developed under the Dongfeng-Nissan partnership and shares its platform with Dongfeng’s 007 model, while incorporating Nissan’s design elements.
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The N7 is priced from 119,900 yuan (approximately $16,500) and comes in five trim levels. It offers two lithium iron phosphate (LFP) battery options—58 kWh and 73 kWh—providing a driving range of up to 540 km and 625 km, respectively, under the China Light-Duty Vehicle Test Cycle (CLTC).
The vehicle features a minimalist interior design centered around a 15.6-inch 2.5K display and is equipped with smart driving technology developed by Momenta. The system includes functions such as high-speed navigation assistance, memory-based city navigation, and automated parking. Other features include a smart heating and cooling refrigerator.
The launch comes at a time when Nissan is undergoing broader operational adjustments, including reported plans to reduce its global workforce by about 15% and a decision to halt development of a new LFP battery plant.
Nissan’s entry into China’s EV segment with the N7 adds to an increasingly competitive market. Domestic manufacturers, including BYD, continue to expand their market presence. BYD’s similarly priced Qin L sedan, introduced in March, saw over 10,000 units sold in its first week, according to company data.
