AMD previously sparked public attention with the announcement of its partnership with NIO, a Chinese electric vehicle maker.
But strangely, moments later, an NIO executive denied it.
“NIO and AMD are not working together and are not currently discussing cooperation, let alone authorizing AMD to carry out this campaign,” Ma Lin, senior director of corporate communications at NIO, said today in a repost of a video released by AMD China.
Earlier in a video, NIO was rumored to be using AMD’s EPYC processor family in the HPC platform to accelerate AI deep learning training and shorten product development cycles.
The video also states that AMD chips will not be used for mass production vehicles, only for product development.
NIO currently uses Qualcomm chips in the vehicle’s smart cockpit, with smart drive chips coming from Mobileye and Nvidia.
“This move by AMD is very unfortunate. After talking to it, AMD only removed the message from the official website and the marketing campaign on Weibo still exists. AMD please remove this Weibo post,” Ma said.
Ma said in the comments column on his Weibo post that NIO only bought servers that used AMD chips.
“(We) procured Party B’s servers containing AMD chips, can AMD directly use Party A for marketing?”
