After Chevrolet announced the retirement of the sixth-generation Camaro at the end of the 2024 model year, officials assured enthusiasts that this wasn’t the end of the iconic nameplate. Now, as details of the Camaro’s future emerge, GM President Mark Reuss has hinted at an electrified comeback for the beloved muscle car.
Speaking to MotorTrend, Reuss expressed a desire for the Camaro to “return to its roots” as an affordable vehicle with broad appeal. He suggested that the next-generation Camaro could be an electric vehicle (EV), potentially with a base price similar to the $34,995 starting price of the Equinox EV. Despite the higher price compared to its predecessor, which started at $30,900, the Camaro EV could benefit from a $7,500 tax credit, potentially reducing the cost to around $27,495.
To keep costs in check, the Camaro EV may prioritize style over outright performance. While this shift might disappoint traditionalists accustomed to the V8-powered variants that started at $40,395 and topped out at $73,695 in ZL1 guise, it could make the Camaro more accessible to a wider range of buyers.
While details about the next-generation Camaro remain scarce, MotorTrend suggested that GM has yet to settle the debate between producing a traditional car or a crossover. The future Camaro, if it returns as a car, is unlikely to be a coupe, as that segment has significantly diminished.
Instead, Chevrolet could revive the Camaro as a four-door coupe, a move that would align with market trends, especially considering the discontinuation of the Malibu sedan. However, the dominance of crossovers, exemplified by the success of the Ford Mustang Mach-E, presents a compelling argument for a Camaro crossover. Such a model could appeal to cost-conscious decision-makers at GM, although positioning it between the Blazer EV and Equinox EV could pose a challenge.
