According to GM Authority, Cadillac is set to expand its electric vehicle lineup with the introduction of a new Tech trim level for the Lyriq model. The new model, which is expected to arrive for the 2024 model year, will be positioned below the Luxury and Sport grades and will be available in both rear-wheel and all-wheel drive configurations. Pricing for the Tech model is currently unknown, but it is expected to be more affordable than the Luxury and Sport models.
The Tech model will also come with less standard equipment than the Luxury and Sport models. While the Driver Assistance Package will be standard on the Luxury and Sport models, it will be an optional add-on for the Tech model. This package includes features such as a rear pedestrian alert, an HD surround vision camera, adaptive cruise control, enhanced automatic parking assist, and a digital key.
The Lyriq Luxury model will come with the 1SC, 1SD, and 1SE equipment groups, while the Sport model will have the 1SK, 1SJ, and 1SF packages. The Tech model will likely miss out on features such as a heated steering wheel, adaptive headlights, a power-adjustable steering column, multi-color ambient lighting, and cornering lamps.
Despite having less standard equipment, the Tech model is expected to offer a good balance between luxury and value for money. The interior of the Tech model will feature a Noir (black) color scheme with two-tone accents in aluminum trim.
The addition of a more affordable Lyriq model may help Cadillac compete in the competitive electric vehicle market. As more and more electric vehicles are released and rivals like Tesla lower their prices, an attainable Lyriq may attract buyers to the brand.
Cadillac has taken a measured approach to the development and production of the Lyriq to ensure that it is a high-quality vehicle. However, due to government classification, the Lyriq is not considered an SUV and is not eligible for the $7,500 EV tax credit. General Motors has challenged the Treasury on this issue and is hoping for clarification on vehicle classifications in the near future.