Honda is poised to showcase a comprehensive series of all-electric models at the upcoming Consumer Electronics Show (CES) in January, providing electric vehicle (EV) enthusiasts with an array of choices. The cars are expected to incorporate key technologies and will be part of a global marketing strategy.
This move aligns with Honda’s commitment to achieving carbon neutrality by 2050. As a crucial component of its strategy, the company aims to introduce up to 30 new electric vehicle models globally by 2030, with a target of selling 2 million units annually by that time—surpassing the current sales volume of Tesla. Regionally, Honda has set an ambitious goal of exclusively selling zero-emission cars in North America by 2040.
Further insights into Honda’s plans to realize these objectives are anticipated to be unveiled at CES in January. The automaker plans to disclose details during a press conference scheduled for January 9 at 10:30 a.m. PT, where it will introduce a new EV series. While an accompanying image hints at a concept car featuring distinctive sharp angles, Honda has kept specific information under wraps.
Honda’s commitment to expanding its electric vehicle portfolio is evident in the introduction of the 2024 Honda Prologue, priced starting under US$50,000, offering a driving range of 300 miles. Notably, future Honda EV owners will have the convenience of utilizing Tesla’s widely used Supercharger network for public charging needs.
The CES debut underscores Honda’s strategic efforts to make a substantial impact in the rapidly evolving electric vehicle market, offering consumers a diverse range of electrified options.
