General Motors emerged as Canada’s top-selling electric vehicle (EV) manufacturer for the first half of 2025, supported by strong demand for its expanding lineup of models across Chevrolet, GMC, and Cadillac. The company reported that EVs now represent 8.7% of its total sales in the country.
GM has held the leading position in Canada’s EV segment for three consecutive quarters. In the second quarter, its EV market share rose to 23.2%, up from 8.1% a year earlier, moving it from sixth to first place in national EV rankings. According to GM Canada, more than 60% of EV buyers during the period were new to the GM brand.
“For the past two years, GM has led the Canadian auto industry in total sales, and now that leadership includes EVs,” said Shane Peever, Vice President of Sales, Service and Marketing at GM Canada. “With 13 EVs across Chevrolet, GMC, and Cadillac, we’re offering Canadians more choice than ever, and that’s bringing new customers into the GM family.”
The Chevrolet Equinox EV, priced starting under C$49,000, ranked second in the compact all-electric SUV segment during the second quarter, highlighting demand for more affordable, family-oriented EVs. Cadillac recorded a 30.5% share of the luxury EV market, led by the OPTIQ, which became the most registered luxury EV in Canada through June.
GM currently offers 13 electric models in the Canadian market, including full-size pickups like the Chevrolet Silverado EV and GMC Sierra EV, luxury SUVs such as the Escalade IQ and LYRIQ, and commercial EVs under its BrightDrop brand.
