Electric Era has unveiled RetailEdge™, a next-generation EV fast charging platform designed to merge seamlessly with retail environments and unlock new revenue streams for businesses. Introduced at the National Association of Convenience Stores (NACS) Show, the platform combines high-performance charging technology, an elegant design, and artificial intelligence to elevate the retail charging experience.
RetailEdge is engineered for retailers looking to extend their in-store experience to the parking lot. It supports loyalty program integrations, in-kiosk transactions, and digital promotions via a 27-inch touchscreen interface.
See also: Electric Era Expands EV Charging Network with Love’s Travel Stops Partnership
Central to the system is HaloAI™, an intelligent assistant that provides real-time multilingual support, session monitoring, and personalized offers. Founder and CEO Quincy Lee described the technology as a major evolution for the industry, saying the company’s goal is to “transform the charger into a fully monetized, omnichannel marketing solution.”
Delivering up to 400 kW of power—enough to add more than 10 miles of range per minute—RetailEdge uses Electric Era’s patented battery-backed architecture to improve reliability and lower operating costs. The system enables predictive maintenance, self-healing automation, and over-the-air updates to maintain 99.8% uptime. The company, whose engineering team includes veterans from SpaceX and Blue Origin, has also incorporated optional Starlink connectivity to ensure stable communications and remote diagnostics.
See also: Skycharger, Electric Era Open Fast-Charging Hub With Battery Storage in Chula Vista
With its compact, modern form and advanced retail integration, RetailEdge represents a shift in the EV charging industry toward smarter, customer-centric solutions. By combining performance, design, and engagement, Electric Era positions RetailEdge as both a technological and commercial bridge between EV infrastructure and the retail economy.
Electric Era Launches Charging Network to Boost Visibility, Reliability, and Retail Integration