Audi has opened its first Audi charging hub in North Rhine-Westphalia at the EUREF Campus in Düsseldorf, adding a major fast-charging site to its growing premium charging network. The location, situated near the airport within a model district for the energy transition, features four high-power charging (HPC) points offering up to 400 kW. The launch follows the addition of new hubs in Kiefersfelden and Munich-Westkreuz earlier in 2025, bringing the network to nine locations across German-speaking countries.
Hubert Link, who recently assumed responsibility for Audi’s charging hub strategy after working in customer care and marketing, said the hubs are designed to deliver a high-quality, brand-consistent charging experience. “Customer enthusiasm is my top priority. We want to offer customers of all brands a premium charging experience and thereby bring them into direct contact with the Audi brand,” Link said. He added that the hubs function as more than charging stations: “The hubs are a touchpoint and represent an experience with our brand.”
See also: Audi Opens Global Charging Test Facility With Grid Simulator in Ingolstadt
The Düsseldorf site includes amenities such as food and beverage offerings, restrooms and access to multiple showrooms on the EUREF Campus, which also serves as a major event venue attracting more than 100,000 visitors annually. The hub features enhanced accessibility options, including a swivel arm that reduces cable weight by around 60 percent, height-adjustable displays and spacious vehicle maneuvering areas. “We want everyone to have a positive charging experience, regardless of their individual needs. Easy accessibility is not an extra for us, but a standard feature,” Link said.
Audi’s modular hub concept allows for rapid construction and flexible relocation while minimising ground sealing. Second-life batteries from test vehicles serve as onsite energy storage, providing around 1.0 MWh of capacity at the Düsseldorf hub—enough to charge up to 60 vehicles without interruption while reducing grid load. The company has adopted a dynamic electricity procurement model using an Audi-developed forecasting tool to purchase energy when renewable electricity is abundant and prices are low.
See also: Audi Launches First Fast-Charging Location in Tokyo, Expands Presence in Japan
As part of the hub’s two-day opening event, Audi invited visitors to experience the brand’s approach to everyday electric mobility, offering expert discussions and test drives with its latest electric models. The company plans further hub expansions in German cities in 2026. “We want to make electric mobility convenient and engaging for all user groups and establish the Audi charging hub as a central touchpoint for the brand,” Link said.
