Maserati has scrapped plans to produce an all-electric version of its MC20 supercar, pointing to limited market interest in battery-powered high-performance sports cars.
“The project was stopped due to the current forecast for insufficient demand in the super sports car market for a battery electric vehicle,” the company stated, according to a Mar. 6 report by Evo. The decision suggests a shift in Maserati’s previously announced timeline to phase out internal combustion engines.
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The automaker had pledged in 2022 to introduce electric variants of all its models by 2025 and transition to an all-electric lineup by 2030. Last year, it moved that target forward to 2028 while beginning to phase out V-8 engines.
Despite canceling the electric MC20, Maserati has introduced battery-powered versions of the Grecale compact SUV, GranTurismo coupe, and GranCabrio convertible under its Folgore EV sub-brand.
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Maserati has also outlined plans for electric versions of the Quattroporte sedan and Levante SUV but has not provided updates on their development.
Other luxury automakers, including Bentley and Porsche, have acknowledged slowing demand for high-end EVs, with Porsche noting that the transition to electric models is taking longer than expected.