Chery’s new electric vehicle (EV) brand, iCAR, has introduced its first model, the iCAR 03 electric SUV, aimed at capturing a younger demographic. The launch follows the brand’s debut in April 2023.
Unveiled on February 28, the iCAR 03 is a battery electric vehicle (BEV) with a distinct boxy design, positioned as a vehicle tailored for young consumers.
Available in six variants, including three single-motor and three dual-motor options, the iCAR 03 is priced starting from RMB 109,800 ($15,260) and goes up to RMB 169,800. The SUV measures 4,406 mm in length, 1,910 mm in width, and 1,715 mm in height, with a wheelbase of 2,715 mm.
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The single-motor rear-wheel drive models deliver a maximum power of 135 kW and a maximum torque of 184 Nm. In contrast, the dual-motor all-wheel drive versions boast a total power output of 205 kW and a maximum torque of 279 Nm, capable of accelerating from 0 to 100 kilometers per hour in just 6.5 seconds.
Equipped with a lithium iron phosphate battery from CATL, the iCAR 03 offers three different driving range options: 401km, 472km, and 501km based on China’s CLTC standard.
The top-tier model of the iCAR 03 comes with an optional smart driving system developed by drone maker DJI, offering advanced visual-based smart driving capabilities.
Customers who place orders before May 31 can enjoy benefits such as a trade-in subsidy of up to RMB 3,000 and a complimentary charging pile with installation.
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Chery officially launched the iCAR brand on April 7, 2023, positioning it as the group’s first independent EV brand, focused on catering to the preferences of fashion-conscious young individuals. The brand aims to establish a unique mobile mobility space tailored to user needs.
iCAR’s product lineup will include sedans and SUVs, targeting a price range of RMB 150,000 to 300,000, as per Chery’s previous statements.
In addition to the iCAR 03, the brand also unveiled a concept car called the iCAR GT at the Shanghai auto show in late April 2023.
Responding to potential confusion with Apple’s product naming, iCAR clarified on Weibo, “Don’t worry Apple fans, iCAR is made by us.”
