As Tesla's highly anticipated Cybertruck approaches production and its imminent launch, the electric vehicle manufacturer has been showcasing the stainless-steel-skinned electric pickup truck in various states of wrapping and unwrapping. These sightings have garnered considerable attention, with some instances playfully poking fun at traditional internal combustion engine (ICE) pickup trucks. The latest Cybertruck appearance featured a striking bright blue digital camouflage wrap, which made waves on social media, particularly on Twitter.
While sightings of the Cybertruck have become increasingly common, the diverse array of wraps seen has reignited speculation regarding the possibility of Tesla offering wraps as a factory option. This prospect, however, comes with its own set of challenges, primarily related to the time-consuming nature of applying wraps. Nevertheless, the Cybertruck's flat body panels may simplify the application process to some extent.
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The variety of wraps observed on the Cybertruck prototypes could also suggest the automaker is exploring an in-house wrapping process, a departure from its conventional practices. Alternatively, it's plausible that Tesla might collaborate with third-party companies to provide aftermarket wraps, a service known to cost several thousand dollars.
The introduction of wraps could potentially address a long-standing concern regarding the Cybertruck's susceptibility to fingerprints and scuffs. Tesla CEO Elon Musk had previously proposed a solution to this issue by offering a tungsten carbide coating for the truck's surface. Online comments indicate that many prospective Cybertruck buyers are considering the option of wrapping their vehicles to mitigate the inherent vulnerability of an unpainted stainless steel body, which can only be repaired with expensive finishing tools. As the Cybertruck inches closer to production, the question of wrapping options remains a topic of keen interest among Tesla enthusiasts and potential buyers alike.