Fisker, the electric vehicle manufacturer, has announced its anticipated debut in the Canadian market, with regulatory approval expected to be granted for fulfilling pre-ordered Ocean One SUVs starting September 7. The deliveries are projected to conclude by the end of the month, marking a significant stride in the company's North American expansion strategy.
Henrik Fisker, the Chairman and CEO of the company, expressed his enthusiasm for the forthcoming Canadian launch in an official press release. Notably, the cities of Vancouver and Toronto have emerged as hotspots of customer interest for the alluring Ocean One SUV. “We have strong reservations and a solid bank of orders for the Fisker Ocean in Canada,” Henrik Fisker stated, acknowledging the pivotal role that Canadian customers have played in advancing the company's growth.
Manufactured under the stewardship of Magna Steyr, a subsidiary of Canada's Magna International, the all-electric Ocean One SUV is produced in Austria. This Canadian debut closely follows the successful delivery of Ocean One SUVs to customers in the United States just three months prior.
In preparation for the influx of Fisker vehicles on Canadian roads, the company has outlined a comprehensive strategy encompassing expansion and customer support initiatives.
The expansion plan unfolds across two strategic fronts: growth and support. Fisker has laid out plans to establish two retail establishments in key cities, Vancouver and Toronto. Furthermore, the company aims to organize engaging test drive events during September, allowing potential customers to experience the Ocean One SUV firsthand in and around these urban centers.
On the support front, both Toronto and Vancouver are poised to host Fisker service centers, along with Fisker-certified collision-repair facilities. The company has also committed to rolling out a mobile service, equipped with skilled technicians, catering to customers residing outside the aforementioned metropolitan areas.
Addressing the financial aspect of customer convenience, Fisker has entered into a strategic partnership with Scotiabank. This collaboration will facilitate consumer financing solutions, thereby easing the ownership experience for Canadian customers.
The pricing structure for the Fisker Ocean One SUV ranges from $43,999 for the base model, with prices reaching up to $89,999 across four distinct trim levels, offering a variety of features and specifications to cater to diverse preferences.
While specific dates for the launch of retail and service centers remain pending, Fisker's imminent foray into the Canadian market heralds a promising era for sustainable and stylish transportation options in the region.